I am in the UK again for work. And while I get to stay in some pretty nice hotels on my company’s dime, when I travel with my family it can get quite expensive. I will be checking out one of these new IKEA concept hotels. I hope they are stylish and cheap!
And in more IKEA news…
Ikea is already well known for its affordable and stylish home furnishings, but now the retail giant has set its sights on the budget hotel market. The world’s largest furniture retailer, based in Sweden, recently announced that it intends to build at least 100 hotels throughout Europe. Capitalizing on its bargain style reputation, Ikea calls the developments “budget design” and intends to bring the boutique hotel experience to travelers at a more wallet-friendly price.